Why you need On Page SEO and Off Page SEO for your business?
Are you a website owner? If yes then chances are there that you may need a proper SEO strategy in place. Now you may think why would you want one in the very first place? There are many reasons why you would need to get it and the foremost would be to remain visible to your customers. Keep ranking, holding your position and gaining more loyal customers because of it are the chief factors why businesses of all sizes want to get listed.
Why is there a need for On Page SEO and Off Page SEO?
The biggest truth why would you need both On Page SEO and Off Page SEO is because they work in a synchronized way. No doubts both are two sides of the same coin and may work along different lines but are equally essential. They work in combination because they complement each other very well. For example whereas On Page SEO factor like what content is ideal for your business is important, similarly the Off Page SEO link building too is significant. Both these factors matter for your ranking and making it high in the SERPs. Here are some more reasons why should you get these factors right:
- Place it right – You can opt for Local Listing which is very helpful but the point is if you do not know how to list it, how do you expect your target audiences to see it? This is why you need SEO as it can list your business and help it to reach the top in search engines. Did you know that 75% of users will not scroll down the page and will either find your business or your competitor’s? This will make your business listing visible and create brand awareness.
- Better ROI – You know this very well that making it to the top of search engines will mean your business getting a better return on investment. In fact nothing can beat SEO because it is an ongoing procedure unlike television, newspaper or even radio advertisements that have short life cycles.
- PPC is expensive – This is the truth and a small business owner cannot solely rely on PPC traffic for sure. This is because the traffic comes at a high cost and if you exhaust your resources then you may be in trouble. No sales funnel can work on it anymore if you run of your budget. This is why you need an organized SEO strategy which is priceless and that does not burn a hole in your pocket too.
Now that you know so much about SEO it would be wise for you to start investing in the right agency. This is because you would not want to get a novice to do it for you as they may not be sure of what they may be doing. This may affect your business negatively which is why you need to play cards smartly by hiring the services of a professional only!